Innovation and Product Development - 66924 - ENGR 400/M73 - Fall 2024
Self-paced
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Full course description
Course created in collaboration with the NMSU College of Engineering
Modality: Self-paced
Duration: 8-week course
Delivery: Online
Engaged Hours: 5-7/ hours week
Language: English
Instructor: Luke Nogales
Prerequisites: Basic understanding of business and engineering principles
Do you have an idea for a product, service, or app? Innovation and Product Development is a fun, fast-paced course where you learn how to go through the stages of turning your idea into an innovation. The goal is to develop a product, app, or service that customers will want.
Course Quick Facts
Scientific Approach: Learn the Lean LaunchPad approach for hypothesis testing and validation.
Collaborative Learning: Engage with peers, participate in hands-on projects, and receive personalized feedback for your instructor.
Industry-Proven Techniques: Utilize methodologies employed by Fortune 500 companies and leading universities to commercialize technologies.
Ideate and Innovate: Formulate, test, and iterate multiple hypotheses to validate your product concept.
About This Course
By the end of this course, you will be able to:
Develop a comprehensive business model using the business model canvas.
Apply design thinking and prototyping techniques to create user-centered products.
Conduct effective market analysis and develop a go-to-market strategy.
Transform feedback into actionable design improvements to achieve product-market fit.
Courses Modules
This 8-week course is structured to provide a blend of theoretical knowledge and practical skills, ensuring a well-rounded understanding of product development.
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Course Modules |
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Intro Identify a repeatable and scalable business model using the business model canvas, which includes Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. |
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Module One: Kick-Off Get familiar with the Value Proposition Canvas and begin assessing your Product-Market Fit. Understand how to create value by deeply understanding customer needs and designing products that meet those needs. |
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Module Two: Design Explore the iterative process of design, which involves developing prototypes to test ideas and gain insights. Learn how prototypes can range from simple sketches to detailed mock-ups that help communicate and refine your concepts. |
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Module Three: Test Bring your idea to life through rigorous testing. Construct and execute tests to validate your hypotheses and assumptions, learning to adapt and iterate quickly based on feedback. |
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Module Four: Evolve Use feedback from testing to make actionable changes to your design. Continuously evolve your product to better align with customer needs and market demands. |
Requirements
To succeed in this course, you will need:
Basic understanding of business and engineering principles.
Access to a computer with an internet connection (Windows 10/OS X 10.13 or higher).
The latest versions of Chrome or Firefox with Javascript enabled.
Proficiency with Microsoft Office applications.
Ability to conduct research and send/receive emails with attachments.
Capability to save backups of all coursework.
About The Instructor
Luke Nogales is a tenured faculty member in the College of Engineering at New Mexico State University and serves as the Program Coordinator of the Mechanical Engineering Technology program. He teaches courses in mechanical design, product design, innovation, and entrepreneurship. Mr. Nogales co-founded NMSU's Aggie Innovation Space, which supports student and community innovation. With a background in product development at Procter & Gamble, he leverages consumer insights to drive innovation and branding. Mr. Nogales holds an M.S. in Product Design and Development from Northwestern University and a B.S. in Mechanical Engineering Technology from NMSU.
Earn A Digital Badge
- Shareable online and on your resume.
- Enhanced visibility to employers.
- Validate your skills quickly.
- Align with industry standards.
- Showcase your achievements on platforms like LinkedIn to highlight your expertise and professional value.
Why Microlearning?
- Targeted Knowledge: Our microlearning approach breaks complex topics into manageable, engaging modules, making learning effective and enjoyable.
- Flexible Access: Study on your schedule. Access course materials anytime, from anywhere, and progress through the curriculum at your own pace.
- Advance Your Career: Equip yourself with the knowledge and skills to advance your career and drive innovation in your field.
Frequently Asked Questions
What is Microlearning?
Microlearning is an approach to learning that breaks complex topics into manageable, engaging modules, making learning effective and enjoyable. It emphasizes quick comprehension and retention of information, often tailored to specific learning objectives and accessible on demand.
What is Product-Market Fit?
Product-market fit is achieved when a product meets the needs of a specific market segment, indicating strong market demand and customer satisfaction.
Do I need any prior experience in product development?
No prior experience is required, but a basic understanding of business and engineering principles is beneficial.
What if I miss a live session?
All sessions are recorded and can be accessed at your convenience.
How much time should I expect to dedicate to this course each week?
Plan to spend approximately 5-7 hours per week on coursework, including lectures, assignments, and projects.
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